Tag Archives: technology integration

Enthused Tech

Yesterday, I held a WiZiQ session on the use of online tech in higher education:

Enthusing Higher Education: Getting Universities and Colleges to Play with Online Tools and Services

Slideshare

(Full multimedia recording available here)

During the session, Nellie Deutsch shared the following link:

Diffusion of Innovations, by Everett Rogers (1995)

Haven’t read Rogers’s book but it sounds like a contextually easy to understand version of ideas which have been quite clear in Boasian disciplines (cultural anthropology, folkloristics, cultural ecology…) for a while. But, in this sometimes obsessive quest for innovation, it might in fact be useful to go back to basic ideas about the social mechanisms which can be observed in the adoption of new tools and techniques. It’s in fact the thinking behind this relatively recent blogpost of mine:

Technology Adoption and Active Reading

My emphasis during the WiZiQ session was on enthusiasm. I tend to think a lot about occasions in which, thinking about possibilities afforded technology relates to people getting “psyched up.” In a way, this is exactly how I can define myself as a tech enthusiast: I get easy psyched up in the context of discussions about technology.

What’s funny is that I’m no gadget freak. I don’t care about the tool. I just love to dream up possibilities. And I sincerely think that I’m not alone. We might even guess that a similar dream-induced excitement animates true gadget freaks, who must have the latest tool. Early adopters are a big part of geek culture and, though still small, geek culture is still a niche.

Because I know I’ll keep on talking about these things on other occasions, I can “leave it at that,” for now.

RERO‘s my battle cry.

TBC

New/Old Media: NYT Groks It

As an obvious example of “Old Media” in the U.S., The New York Times is easy to criticize. But the paper and the media company have also been showing signs that maybe, just maybe, they are home to people who do understand what is happening online, these days.

Back in September 2007, for instance, the NYT decided to make its content freely available. While The Times wasn’t the first newspaper to free its content, the fact that the “newspaper of record” for the United States went from a closed model (TimesSelect) to an open one was quite consequential. In fact, this NYT move probably had an impact on the Wall Street Journal which might be heading in a similar direction.

The Times‘s website also seems to have progressively improved on the blogging efforts by some of its journalists, including composer and Apple-savvy columnist David Pogue.

Maybe this one is just my personal perception but I did start to read NYT bloggers on a more regular basis, recently. And this helped me notice that the Times wasn’t as “stuffy and old” as its avid readers make it to be.

Possibly the silliest detail which has been helping me change my perception of the New York Times was the fact that it added a button for a “Single Page” format for its articles. A single page format is much more manageable for both blogging and archiving purposes than the multiple page format inherited from print publications. Most online publications have a “printer-friendly” button which often achieves the same goal as the NYT’s “single page” button yet, quite frequently, the printer format makes a print dialogue appear or is missing important elements like pictures. Not only is the NYT’s “Single Page” button a technical improvement over these “printer-friendly” formats but it also seems to imply that people at the Times do understand something about their online readers.

This “Single Page” button is in a box, with other “article tools” called “Print,” “Reprints,” and “Share.” The “sharing” features are somewhat limited but well-integrated. They do make it easy for some social networkers and bloggers to link to New York Times content.

FWIW, my perception of this grande dame of print publications is greatly influenced by my perception of the newspaper’s blog-friendliness.

Speaking of blog-friendly… The major news item making the New York Times Company seem even more sympathetic to bloggers is the fact that it has contributed to a round of funding which provided WordPress.com’s parent company Automattic with 29.5 M$.

Unsurprisingly, Automattic’s founder Matt Mullenweg blogged about the funding round. Candidly recounting the history of his company, Mullenweg whets our appetites for what may be coming next in WordPress and in other Automattic projects:

Automattic is now positioned to execute on our vision of a better web not just in blogging, but expanding our investment in anti-spam, identity, wikis, forums, and more — small, open source pieces, loosely joined with the same approach and philosophy that has brought us this far.

While some of these comments sound more like a generic mission statement than like a clear plan for online development, they may give us a glimpse of what will be happening at that company in the near future.

After all, chances are that integrating technologies will be one of the Next Big Things. In fact, some other people have seen the “social networking” potential of WordPress.com, though this potential is conceived through a perspective different from my original comments about WordPress.com’s network effect. Guess I’ll have to write a wishlist for WordPress.com features (including support for ubiquitous social networking, podcasting, and learning management).Still, what the funding announcement means to me has more to do with the integration of “Old Media” (print publications like The New York Times) and “New Media” (online services like WordPress and WordPress.com). As luck would have it, I’m not the only blogger who thinks about the positive effects this Old/New Media integration may have.

As an aside, to this Austinite and long-time sax player, Matt Mullenweg’s Texas and saxophone connections are particularly endearing. Good thing I’m not an investor because I would probably follow my gut feeling and invest in Automattic for such irrational reasons.

Ah, well…