Tag Archives: funding

ROS as a Podcast

Good news and bad. Radio Open Source is going on a summer hiatus but it might in fact come back as a “new and improved” podcast.

Open Source » Blog Archive » We Interrupt This Program…

Many of you have told us to forget about conventional public broadcasting and concentrate on producing the best damn podcast on the Internet. So in order to clear our heads, accentuate the positive and focus resolutely on the future, we need to step back for the moment from daily production.

In the past, I haven’t been coy about my opinion of that show. In fact, I’m truly grateful to the staff for letting me know that my comments were read by some of the producers. Despite the tone, mine was a “modest proposal” and I’m quite glad that it has been read.

This ROS summer hiatus puts things in a slightly different perspective. Especially with regards to number-crunching. I tend to be more of a qualitative type but figures matter to a lot of people. In this case, audience numbers and monies.

The crux of the matter for ROS is funding. The radio program just lost a major sponsor. They received a sizable grant and impressive donations but, apparently, these barely covered debt. In the podcasting context, this sounds a bit awkward. Most amateur podcasts run on extremely tight budgets. Radio experts are likely to say that amateur podcasts are also, on average, poorly produced. Yet, as a listener of podcasts produced in both national and home studios, I must honestly say that I barely notice the difference. Radio experts may also say that it costs money to invite the type of guests who make a radio show a success. Yet interviews on amateur podcasts are often as insightful as what I hear on most radio shows, including ROS. I know there are many other costs associated with radio shows but for a podcast listener, it’s really hard to “hear” where the money goes.

The other type of quantative data relevant in this situation: audience numbers. While a few amateur podcasts have impressive audience numbers, it’s quite possible that the ROS audience is wider than the total number of podcast listeners in the United States. I have no idea what the numbers are but though it often sounded as an Eastern Massachusetts show, Radio Open Source is a U.S.-wide broadcast, AFAIK. It’s also a far-reaching show in terms of target audience. Despite the “Web” references, the show is quite wide in scope.  Still, it’s a bit more niche-like than the typical talk show. Which does make it more like an actual podcast.

Don’t have much time right now to go into details but I think this situation makes it plain to see what differences between podcasts and broadcasts are. And I wish there can be an actual podcast produced by the ROS team. The team is great and it’s podcast-friendly. If the blog explosion happened through out-of-work software developers (after the Internet Bubble Burst), there can be a podcast explosion through out-of-work radio producers!